When and if disaster strikes, is your business going to continue to operate and cater to customers despite a possible long-term hardware failure or a network disruption? If you answer no or are not even sure what to do, you are part of a majority of business owners who have not considered disaster preparedness and […]
When it comes to the online security of their business, many SMB owners consider it an afterthought. They think their business is too small to be of any concern to cyber criminals, and there’s good reason for this mentality. How often are security breaches to SMBs listed in the news? Rarely.
For some owners, business intelligence is the bane of their business. Staring at complex charts and graphs and trying to make sense out of them can be a major headache. But what if there was a way to simplify your data even more? Believe it or not, it is a possibility.
Are you confused on just how to measure the value of your company’s social media? Don’t worry about it because you are not alone. While there is a lot of information out there in regards to the subject, it is something that experts still don’t necessarily agree on.
There’s more to social media marketing than using Facebook, Twitter, and LinkedIn. YouTube has rapidly grown from a small video sharing website for amateurs to the largest online video platform in the world. It offers an incredible opportunity for businesses to reach out to their current and potential clients through personalized, engaging videos.
A dissatisfied customer sounding off on a ‘rant’ site about how unhappy they are can have serious ramification when it comes to your company’s online reputation. It is sometimes possible for these negative reviews to end up on the first page of your search results if you’re not careful.
Analytical software is an indispensable tool for any businesses; it helps you understand how well your website is performing and how do you stack up against your competition. Many companies turn to Google Analytics as a means of tracking and monitoring their site’s statistics.
Even a single second of downtime at your business can cause a ripple effect that sees operations become unhinged. While most Business Continuity Plans (BCPs) take into account longer power outages, short ones can be just as dangerous to your company.
Communicating via social media is a way of life for many of us, and these days it’s almost unheard of to not have a Facebook account, but what do you do to stay in touch with friends and family if you don’t have access to one of the popular social media platforms because your government […]